Snow removal contracts can be hugely profitable for your business, but it’s also an unpredictable service to offer.
You’re at the mercy of Mother Nature, which means the scope of your services can vary wildly depending on weather predictions, previous year’s snowfall, and what the weather actually does.
Liability and insurance can also be a huge headache for snow removal companies, because of how difficult it can be to determine who’s liable when injuries do occur.
But this is why it’s so important to accurately bid for snow removal contracts, so you can deliver a good service while turning a healthy profit.
In this guide, we’re going to run through the key parts of snow removal contract bidding, to give you the best chance of winning more work and growing your business.
The guide has been broken down into a few sections:
- Understanding snow removal bidding basics
- Crafting a winning snow removal bid
- Factors influencing snow removal prices
- Optimizing your snow removal operations
- Securing long-term commercial contracts
- Managing risk in snow removal contracts
By the end of this guide, you’ll know everything you need to know about snow removal bidding, and how to win the best work for your business.
Understanding Snow Removal Bidding Basics
Before we get into the weeds of snow removal bidding, it’s important to first understand the basics. This can be broken down into three areas:
Identifying Your Snow Removal Services
Before you can bid for a job, you need to know exactly what kind of snow removal jobs you could feasibly carry out.
To start, you need to assess your equipment, to decide what size jobs are too big or too small, and the range of services you can offer. For example, you might have the equipment to offer a full plowing, shoveling, and de-icing service.
You also need to consider your capacity for different property types, such as residential, commercial, and industrial.
Estimating Job Complexity
You also need to know how to accurately estimate how big a job actually is. This includes calculating costs, property-specific challenges, and including a buffer for unexpected disruption.
It’s also important to research local competition to make sure your pricing is competitive, and decide your ideal profit margin so you have something to aim for.
Setting Clear Expectations
Once you start bidding for snow removal contracts, you also need to set clear expectations to your potential customers.
This will include things like agreeing specific services, trigger points (such as snow depth), and response times. You should also clearly disclose any additional fees or charges that might come up, and explain your approach in handling different weather events.
Crafting a Winning Snow Removal Bid
Creating a winning bid can feel very overwhelming, but it’s actually quite straightforward when you break it down:
Calculating Your Costs
The first thing you need to do is calculate your costs as accurately as possible. This includes labor, equipment, fuel, materials, etc. You also need to factor in indirect costs like insurance, overheads, and marketing/advertising costs.
You should also consider seasonal variation in costs, and include a contingency fund for any unexpected expenses or equipment maintenance.
Pricing Strategies and Models
Before you decide your pricing strategies, you should research the average costs in your area to use as a benchmark. Then you can consider the different pricing models, such as per-event, per-inch, or seasonal contracts.
Then you can start tailoring your pricing to suit what you can offer. The best way to do this is to break it up into two or three tiers for the different levels of size or complexity.
Adding Value to Your Bid
Finally, you need to add value to your bid by addressing specific client pain points. This will include things like highlighting your reliability and response times, or offering additional services like sidewalk clearing.
Looking at previous client feedback can help with this. For example, you might have been complimented for your safety record or for being environmentally friendly.
Factors Influencing Snow Removal Prices
Geographical Impact on Snowfall
Regional snow patterns can have a huge impact on your service frequency and pricing. This includes urban vs rural areas, and the altitude and proximity to water bodies.
Historical weather data can help you to predict your seasonal workload, which can also help you set your prices.
Equipment and Manpower Requirements
All equipment needs regular maintenance and sometimes even replacing. These costs go up even more for specialized tasks like snow removal. Depending on your clients properties, you might also need to invest in larger or more expensive equipment.
You also need to consider the availability of skilled labor in your area. More skilled employees will cost you more, but more junior labor can cost you just as much in training and certification costs.
Either way, upskilling your crew is always going to be an unavoidable expense, but will pay dividends in the long run as you provide better work more efficiently.
Adjusting for Weather Variability
To account for unpredictable weather patterns, you should consider implementing flexible pricing models. You can also balance the risk of loss of income by offering seasonal or per-event contracts.
It’s important to adjust your pricing based on real-time weather forecasts, but you also need to keep a financial buffer in your bank in case this isn’t accurate.
Optimizing Your Snow Removal Operations
To get the most profit from your snow removal contracts, you need to optimize your operations to lower costs and improve efficiency. This is how you can do that:
Leveraging Technology for Efficiency
Technology can be your best friend for making things run more smoothly. You can use GPS tracking for real-time fleet management, and advanced weather forecasting to make planning much easier.
You can also use software for route optimization, job scheduling, and real-time job updates and client communication. Or use drones for property surveying and assessments.
Effective Route Planning
The route you take has a huge impact on not just your efficiency, but also your profitability. By focusing on creating an effective route and schedule, you can get far more work done, saving time and money in the process.
Focusing on one specific area is also a great way to do this, because you know you won’t be pulled from pillar to post trying to serve all your customers.
Preparing for Peak Season
Before you get into the bulk of your snow removal work, you need to get ready so you’re ready to hit the ground running.
This includes a number of things:
- Equipment maintenance and repairs
- Stock up on salt, sand, and other materials
- Create detailed maps and plans for each client
- Carry out pre-season training with staff
- Establish partnerships with subcontractors for overflow work
Building a Reliable Team
Any operation is only as good as its team. This is why it’s so vital to recruit experienced operators and train new recruits thoroughly. You should also set clear performance expectations, and offer competitive pay with benefits.
Every team is different, but the important thing is to create a culture of accountability and continuous improvement across your team.
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Securing Long-Term Commercial Contracts
The best way to ensure stability and consistent work for your business is by tying customers down to long-term commercial contracts.
This can be quite a daunting premise, but it actually only boils down to three steps:
Step 1: Targeting the Right Customers
You should be focusing on properties that require consistent reliable snow removal service, such as hospitals, shopping centers, and office complexes. Make sure to also research businesses with multiple locations, to open you up to multi-site contracts.
The companies most willing to invest in a long-term contract are those with high liability concerns, or that prioritize safety on their sites.
It’s also worth targeting growing commercial areas or newly developed business parks, because they likely won’t have made these arrangements yet.
Step 2: Present a Professional Proposal
Next, you need to put together a professional proposal that impresses them, while answering all their questions. These should be customized to the specific needs of the property you’re bidding for.
Include detailed service plans, equipment lists, and response times. And if you can, include case studies and testimonials from similar clients. Your proposal should use a professional looking design, and formatted to be clear and readable.
Your proposal also needs to include clear pricing striations and contract options, and offer a site-specific snow management plan with maps and priority areas.
Step 3: Negotiating Terms and Payment
Once you’ve blown their socks off with your proposal, the final step is to negotiate terms and payment with the new client.
You should be prepared to discuss and negotiate different contract lengths, with a priority on longer agreements for the sake of your own stability. You can make this more appealing by offering incentives for multi-year commitments, such as locked-in rates and priority service.
Try to be as flexible as you can for your clients’ budget cycle (they might not be able to afford it all during the snowy season), and be up front about additional charges for extreme weather or other extra services.
Finally, you need to agree to clear and fair terminal clauses that protect both you and the client. You want both parties to come out of this feeling they got a good and fair deal.
Managing Risk in Snow Removal Contracts
No business runs without risks, so you need to know how to mitigate these risks to minimize the potential negative impact on your operations.
Liability and Insurance Considerations
Insurance isn’t optional when it comes to running your snow removal business. You need to get comprehensive liability insurance to cover any potential injuries or property damage. You also need commercial auto insurance for your snow removal vehicles.
You also need to make sure your insurance policies specifically cover snow and ice management activities, and maintain proper and detailed documentation of all insurance coverage to prove to clients.
You should then review and update these policies annually to make sure they’re accurate and up-to-date.
Tip: Some insurance companies will offer discounted rates if your company meets certain training requirements. This is because effective training both reduces the likelihood of a claim, but can also shield your company from liability.
Contingency Planning
You need a detailed emergency response plan in place for any extreme weather events, and make sure your team all knows it. You should also have backup equipment and resource plans in case of breakdowns or heavy demand.
It’s also important to carry out regular safety training sessions that cover emergency procedures and safety protocols. And as we mentioned earlier, have a reserve fund tucked away for any unforeseen circumstances or liability claims.
Contract Clauses to Include
Another great way to manage and mitigate risks is to have concrete clauses in your snow removal contracts. This includes clear definition of services, indemnification clauses, limitation of liability clauses, and force majeure provisions for extreme weather events.
In case things break down with a client, you should also have clearly defined dispute resolution procedures and termination clauses.
Frequently Asked Questions About Bidding Snow Removal
How do I calculate the costs for a snow removal job?
To calculate the costs for a snow removal job, you should consider labor hours, equipment usage, fuel consumption, materials (like salt or sand), overhead expenses, and factor in a buffer for unexpected events or equipment breakdowns.
Which pricing model is best for my snow removal business?
The best pricing model for your snow removal business depends on your specific circumstances. But seasonal contracts often provide the most stability and predictability for you and your clients, especially in areas with consistent snowfall.
What should I include in my snow removal contract to manage risks?
In your snow removal contract, be mindful to include clear service definitions, liability limitations, indemnification clauses, force majeure provisions, and specific responsibilities for both parties to effectively manage risks.