If you’re looking to improve your landscape business, then Facebook and Twitter are two powerful social media tools that can certainly do the trick. If you are unfamiliar with both of these – we have included brief descriptions below and we have also provided a link at the bottom of this post to download free instructions on how to setup both platforms for your business!
Facebook is a great online platform that allows you to connect with customers, potential employees and leads. Firstly, your Facebook page is a way in which potential customers can learn more about your company. When they are searching on the Internet for contractors, you’re page will be shown in the search engine results. Your Facebook page should stand out and it should attract future customers by showing them job specific images from before/after projects, landscape tips and tricks, company news and/or promotions, etc. When you update your company Facebook page, the changes will automatically show up on your fans’ pages, notifying them of what has happened. In return, this will allow you to stress your services and strengthen customer relationships.
Twitter is another popular tool that many businesses heavily rely on. This social media platform allows you to post ‘Tweets’, which are restricted to 140 character messages:
- Announces specials or limited time-only services
- Link to pages on your company website
- ‘Shout out’ company announcements
- Post garden care tips and tricks
- Announce job postings or that you’re hiring
With over 500 million people that use Facebook and 120 million Twitter users, it’s impossible to find a better marketing tool. The best part of all? Both of these platforms are free!
How do I create a Facebook page?
At LMN, we’re always here to help. That’s why we created and posted a free guide to help you create a Facebook page for your company. Just click the link below to get started:
Click here to learn how to create a Facebook page for your landscape company.
Want more? Click here to download LMN’s free guide to setting up a Twitter account.
LMN helps landscapers just like you to build great landscape businesses. For more information about LMN, visit www.golmn.com
